At OppermanWeiss, I contributed to campaign and visual development for Martini, helping bring its European aperitivo world to life across posters, outdoor, social, and illustrated campaign assets.MARTINI®
"Begin Desire" is both a mantra and a mission, encouraging folks to tap into their dreams. In short, we didn't just update MARTINI®; we made it a conversation starter for a new era.
The Martini poster series is a retro love letter to the 70s, complete with illustration designs that scream vintage chic. Each poster gives off that authentic screen-printed vibe, like it's been pulled straight out of a time capsule. The color palette is bold yet nostalgic, capturing the free-spirited essence of the era. It's more than just a poster series; it's a visual cocktail that mixes the iconic Martini brand with a dash of 70s flair.
